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Building Products from the Ground Up with Digital Strategy

From Concept to Market: Maximize the potential of your digital solution with our strategic approach to drive growth, enhance user engagement, and achieve industry leadership.

Your business needs:

Launch a new product

Launch new products and services that captivate audiences and drive revenue growth - turn customer insights into profitable solutions that deliver tangible business results.

Reinvent your services

Revitalize your products and services to spark customer interest and unlock new business opportunities.

Scale and enter new markets

Expand your geographical reach and enter new markets by scaling your business or transforming operation models.

Achieve higher returns on technology investments with our digital transformation services

How we can help:

Products that people love

Create products and services that generate interest, attract customers, and drive sales, by leveraging our experience in data-driven solution design.

Market differentiation and competitiveness

Improve your digital development plan to achieve market differentiation, set your brand apart, and reach new target audiences with our Market Differentiation Compass.

Agile strategy for market expansion

Build a go-to-market plan with a blend of agile methodology and in-depth strategic insight. We help clients navigate the complexities of new territories to unlock the full potential of their business.

Key outcomes:

Product vision

Every service and product is unique and requires a tailored approach. We utilize a range of techniques to deliver a compelling vision of the future state of your solution.

Strategic roadmap

With a high-level plan, we help clients define long-term and short-term priorities, strategic initiatives, key milestones, and resources needed to achieve the desired outcomes.

Solution architecture

The architecture ensures your solutions meet company objectives, align IT efforts with business needs, and support technology investment decisions.

Kristijan Jarc

Chief Digital Officer, Salzburg AG

“We have to look at the business value and then at technology. Transformation is always driven by business value and customer value. Technology is only the enabler to do it. […] I think it was a really good approach that came from Hycom, and I really love this approach.”

We guide you through your digital transformation journey

Unlock insights that drive meaningful change

  • Identify market opportunities
    Gain clear insights into your customers' expectations and learn how to design products they are eager to use

  • Stay ahead of the latest trends
    Understand the competitive landscape and emerging trends to outpace competitors

  • Gain clarity for future product development
    Get clear, data-driven recommendations to optimize your product strategy

Results

  • Market analysis with competitiveness evaluation

  • Operating model assessment

  • Benchmarking report

Set the right priorities for your digital solution strategy

  • Establish clear goals that drive the organization forward
    Set clear objectives that keep your business moving forward in the right direction

  • Map stakeholders' expectations and identify gaps
    Capture insights from all stakeholders and uncover areas for improvement to reach the desired outcomes

  • Define the product vision
    Create a bold product concept to ignite your stakeholders' and customers’ imagination

Results

  • Product or growth strategy to drive market leadership

  • Business model transformation

Craft your success with a system architecture and
 a capability map

  • Support your digital strategy with a solution architecture blueprint
    Get a technology blueprint that outlines the solution architecture, including hardware, software, interfaces, and data flows, to achieve your organization's strategic objectives

  • Make informed investment decisions with a capability mapping
    Guide your investments by identifying the most critical capabilities to achieve business objectives

  • Engage and align your stakeholders
    Use the architecture blueprint to keep stakeholders informed about developed functionalities and key features to gain their support and approval

Results

  • Solution blueprint

  • HLD architecture map

Share your product vision across the company with a strategic roadmap

  • Commitment and buy-in with a strategic roadmap
    Build a strategic plan that aligns business goals with stakeholders’ needs and, guides resource allocation

  • Harmonize product development with the organization
    Define one cohesive and systematic product development plan that must be followed to complete the creation of a product and deliver it to the market

  • Interactive visualization
    Bring your vision to life with interactive prototypes that offer 
a tangible, hands-on experience of your digital solution

Results

  • Solution Prototype

  • PoC (Proof of Concept)

  • MVP (Minimum Viable Product)

Create new products and transform for growth

Discover more ways we can help your business succeed

Capture your customers' needs to align your product strategy with their preferences to drive customer loyalty

Customer Experience Consulting

Design applications that ensure rewarding user interactions, foster engagement and higher customer satisfaction levels

UX/UI Design

Develop digital solutions that harness the full capabilities of your technology to gain a competitive edge in the market

IT Development and Consulting

Future-ready business insights

  • Digital transformation

  • Solution strategy

  • Customer experience

  • Insight

  • Technology consulting

How to properly prepare a company to implement digital solutions

How to navigate the complexities of digitalization and guide an organization toward successfully integrating digital solutions into daily operations? Learn how it can be achieved by using a structured framework for digitalization and change management, which involves stakeholder collaboration and strategic planning.

  • Solution strategy

  • UX/UI

  • Customer experience

  • Customer research

  • Digital transformation

Why it’s time to move to an outcome-based roadmap

When a team follows the feature-driven roadmap, it's like being on autopilot: finishing one feature, then hopping onto the next, without pausing to check if it still makes sense in the light of the market dynamics. Time and again, product managers get stuck in an endless cycle of wrong conversations, focusing solely on getting those features out the door. It's a loop that’s hard to break. Read why the discussion should move from a feature-based roadmap into an outcome-based one.

Ready to maximize your IT solutions? Schedule a free consultation today!